It’s that time of year when planning summer, fall, and event winter events is upon us. Instead of creating events that only a few neighbors attend, and virtually nobody shows up for worship as a result, Drs. Kris and Bill will show you how to create events that will allow Read more…
Category: Visitors/Guests
If you are a marketing pro, you already know the difference between Impressions and reach. Impressions are the number of times a particular ad is displayed, and reach is the number of people who connected with that ad in some meaningful way. When it comes to the church, the effectiveness of your Read more…
Drs. Kris and Bill engage in an insightful conversation about the vital role of church hospitality in their podcast, “First Impressions Last: Securing a Second Visit.” They explore surprising statistics that reveal low retention rates for first-time church visitors and Read more…
It’s a perpetual problem. A visitor manages to make their way to your worship service, but before you can make a real connection, they’ve darted out the door without a word to anybody. TRUTH: If you can’t retain your guests, Read more…